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The LA
Fox
Developer Newsletter
November 1995
Technical Perfection
(Con't
from page 6)
business to be conducted, the payment terms, any
warranty information, and a very clear definition of
what are your responsibilities versus those of the
client. A non-disclosure statement or a paragraph
regarding the responsibility for site preparation or
computer equipment might be appropriate. Wording
should verify all the reasons for the client to make
the purchase decision, and should address solu-
tions to every problem issue uncovered in meetings
with the client. When presenting the proposal to the
client, bring two copies so that both of you can sign
and keep a copy.
Closing the Sale requires dealing with the human
nature of the selling process. People can be inse-
cure (to one degree or another) and can make
decisions based on emotional needs as often as
not (see
esteem,
above). People can be afraid of
making the purchase decision, to spend the money,
and can procrastinate in making the final decision.
Your strategy in closing a sale will be to have
addressed a client’s fears and needs throughout
the selling process so that they will clearly see that
their decision is the right decision. If you don’t close
the sale, use the opportunity to review the entire
process to determine why you failed, and where
you could have handled the client differently. Your
learning curve in this area needs to be as short as
you
can
make it.
In summary, your success as a consultant will
depend as much on your ability to recognize and
address sales and marketing concerns as it will on
your technical expertise. Those of us with interest in
the sales and marketing areas may want to take
further steps by suggesting LAFOX speakers on
these topics.
Savannah’s List....
( from page 4)
Benjamin/Cummings. ISBN 0-8053-2572-7
Developed at IBM’s International Technical Support
Center in San Jose, CA. Covers the current state
of object technology, including available object-
oriented design notations, visual programming
tools, team programming issues, and object data-
bases. One of the few books to give an overview of
the woks of the various standards committees, such
as the Object Management Group (0MG). Very
easy to read.
Voss, Greg. “Object-Oriented Programming: An
Introduction.” Osborne McGraw-Hill. ISBN 0-07-
881682-3
Introduces the core concepts of object-oriented
programing and shows working examples in C++,
Object Pascal, Actor and Smalltalk.
Winblad, Ann L.; Edwards, Samuel D.; and King,
David R. “Object-Oriented
Software.” Addison-
Wesley. ISBN 0-201-50736-6
Explains the key concepts and benefits of object-
oriented technology. Gives a “big picture” view rather
than concentrating on a particular language. Unlike
other books, this one also discusses emerging meth-
odologies and aspects of the technology that are still
evolving.
White, Iseult. “Rational Rose Essentials: Using the
Booch Method.” Benjamin/Cummings. ISBN 0-
8053-0616-1
Provides an easy reference for those interested in
using the methodology and notation described in
Grady Booch’s “Object-Oriented Design with Applica-
tions.” Comes with a cut-down version of Rational
Rose. Unfortunately, the “cut-down” aspect refers to
the inability to save class diagrams.
Wiifs-Brock, Rebecca; Wilkerson, Brian; and
Wiener, Lauren. “Designing Object-Oriented
Software.” Prentice Hall. ISBN 0-13-629825-7
An easy-to-read guide to object-oriented design, with
extensive examples. Also covers the use of CRC
cards. Language-independent.
It Can’t Get Any Easier.
We’ve come up with an easy way to submit articles to
the
LA Fox
Developer Newsletter
one that has
been overlooked for a long time.
You can submit your articles to either Chuck Williams
(72330,2326) or
Barry
Lee (72723,3422) on
Compuserve.
These articles can be on any FoxPro-related topic,
whether it concerns a new technique you’ve discov-
ered, a certain development technique you may favor
over others, book reviews, etc.
The quality of this newsletter really depends on the
members that support it, not just read it. And I think
we’d all be surprised by the useful information that
could be circulated around the membership.
So.
How 'bout it?
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